I am very proud of my work with Small Oven, a bakery located in the heart of Easthampton, Massachusetts. We wanted the branding bold, classic, and distinct, but also versatile enough to be used in a variety of different situations without diminishing it's impact. It needed to seem classic and also contemporary, as their products reflect modern takes on traditional methods. I also made their website (with my buddy Adam) and created their signage, menus, and clothing.
Pioneer Valley Frameworks creates hand-built, top of the line custom bicycles, suited for any imaginable use. It was a real pleasure to develop the brand with owner and chief fabricator Niall Gengler, and to see it come to life!